Track Contacts’ Behavior On Your Website
As an email marketer, if all you do is click send once and awhile, you’re leaving a lot of money on the table.
Especially when it’s so easy to gather data on your audience and use that to send more intelligent, highly-targeted emails!
Your website is one of the absolute best places to collect info on your contacts’ behavior, which is why we encourage all of our users to set up site tracking!
Site tracking allows you to compile data that tells you how your contacts navigate around every single page of your website – so you can craft more effective communications for their customer journey.
Once you have site tracking set up, Sendlane can trigger automated messages based off of that data:
Plus, you’ll also be able to see exactly what pages your contacts have visited, in what order, and when!
No matter what your email strategy currently looks like, Sendlane’s site tracking capabilities can help improve the relevancy of your messages, helping drive more engagement and more sales!
So don’t delay… you’re missing out on valuable data as we speak if you don’t have site tracking set up just yet!
Login to your Sendlane account to get started tracking the behavior of contacts on your website today.
Or, sign up for your FREE 14 day trial to check out all the in-depth, cross-channel tracking features Sendlane has to offer!
Outside of work, Kristen spends as much time as possible at the beach, soaking up the San Diego sunshine!
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